Legal

Terms of Use

Effective Date: 30 November 2025

Marketing Wisdom is a strategic consulting practice operated by Tarun Madan. These Terms of Use govern your use of this website (marketingwisdom.io) and the consulting engagements offered through it. Please read them carefully.

By accessing this website or engaging our services, you agree to these Terms.

01

Services

Marketing Wisdom provides strategic consulting and advisory services to D2C brands. The specific engagements, scope, and terms of any individual engagement are agreed upon between the parties prior to commencement. By engaging our services, you confirm that you have read and understood the scope of the engagement as described on this website and in any intake or application process.

02

Engagement terms

Preliminary review

For audit engagements, a preliminary brand review is conducted before payment is requested. Payment is only requested after we have assessed that the engagement will deliver meaningful value. Once the preliminary review is complete and payment is confirmed, the engagement begins.

No refunds

All fees are non-refundable once an engagement has commenced. The preliminary review process before payment is the mechanism by which both parties confirm fit before any financial commitment is made. If the preliminary review indicates the engagement is not a good fit, no payment is requested and no obligation exists on either side.

Payment

Payment is due in full before each engagement period begins. For ongoing engagements, payment is due monthly in advance. We reserve the right to pause or terminate the engagement if payment is not received on time.

Minimum commitment periods

Certain engagements carry a minimum commitment period as described on this website. Early termination within a minimum commitment period does not entitle you to a refund of fees already paid.

Access requirements

Certain engagements require you to grant view-only access to your advertising accounts, analytics platforms, and other tools specified in the intake process. This access is required to conduct the engagement. Failure to provide the required access within the agreed timeframe may delay the engagement timeline.

03

Confidentiality

We treat all information you share — including account data, business performance metrics, creative strategy, and financial information — as strictly confidential. We do not share your information with third parties without your written consent. We do not reference your brand or business in any public communication without your explicit permission.

In return, we ask that you treat any proprietary frameworks, processes, strategic documents, and recommendations delivered through our engagements as confidential and not share them publicly or with third parties without our consent.

04

Intellectual property

All content on this website — including text, case studies, frameworks, and design — is the property of Marketing Wisdom and is protected by intellectual property laws. You may not reproduce, distribute, or use this content without prior written permission.

Strategic documents, audit reports, and roadmaps delivered as part of an engagement are licensed to you for use within your business. They may not be resold, redistributed, or shared publicly.

05

No guarantee of results

Marketing Wisdom provides strategic advisory services based on experience, analysis, and professional judgement. We do not guarantee specific outcomes, revenue figures, or business results. Results depend on the quality of execution by your team and agencies, market conditions, and a range of factors outside our control.

Case studies and results referenced on this website reflect real engagements and are accurate to the best of our knowledge. They are presented for illustrative purposes and do not constitute a guarantee of similar results.

06

Limitation of liability

To the fullest extent permitted by applicable law, Marketing Wisdom and Tarun Madan shall not be liable for any indirect, incidental, consequential, or punitive damages arising from your use of this website or from any consulting engagement. Our total liability in connection with any engagement shall not exceed the fees paid by you for that engagement.

07

Use of this website

You may use this website for lawful purposes only. You agree not to use it in any way that violates applicable law, infringes on the rights of others, or interferes with the operation of the site.

08

Third-party links

This website may contain links to third-party websites. We are not responsible for the content, privacy practices, or terms of those sites.

09

Privacy

Your use of this website is also governed by our Privacy Policy, which is incorporated into these Terms by reference. You can read our Privacy Policy at marketingwisdom.io/privacy-policy.

10

Governing law

These Terms are governed by and construed in accordance with the laws of India. Any disputes arising from these Terms or from a consulting engagement shall be resolved through good-faith negotiation in the first instance. If negotiation does not resolve the dispute, it shall be subject to the jurisdiction of the courts of India.

11

Changes to these terms

We may update these Terms from time to time. The updated version will be posted here with a revised effective date. Your continued use of the website or engagement with our services after any update constitutes acceptance of the revised Terms.

Questions about these Terms of Use?

contact@marketingwisdom.io